Kith
New York's defining streetwear-meets-lifestyle brand, built on high-profile collaborations and a cult of weekly drops.
- Founded
- 2011
- Founder
- Ronnie Fieg
- Country
- US
- Made In
- Not publicly disclosed
- Price Range
- Mid
- Stance
- 6 / 10
- Coverage
- 4 products
Member ratings will fold into this score, coming with Loopwheel membership.
Kith was founded in 2011 by Ronnie Fieg in New York City, growing from a small sneaker boutique in the back of SoHo's Atrium store into a global lifestyle label. The name itself is drawn from the phrase 'kith and kin,' signaling Fieg's intent to build a community around curated style. Under Fieg's direction as CEO and creative director, Kith expanded into apparel, accessories, and high-profile collaborations with brands ranging from Nike and Adidas to Versace and Giorgio Armani. Kith's in-house label, &Kin, represents the brand's own-design apparel line — a nod to the same 'kith and kin' etymology. The brand operates through a weekly drop model (the Kith Monday Program) and maintains flagship stores across New York, Miami, Tokyo, Paris, and Seoul, alongside shop-in-shops at Bergdorf Goodman and Selfridges.
Founded 2011 by Ronnie Fieg.
Products from Kith
Indigo Loopback Terry Dorian Jacket
Reviewed Jun 2026
&Kin Tech Poly Madison Jacket
Reviewed Jun 2026
Giorgio Armani & Kith &Kin Asymmetrical Zip Front Shirt - Dark Ash
Reviewed Jun 2026
&Kin Wool Denim Dawson Bucket Hat
Reviewed May 2026
// Within the lineup
Brand average: 5.3/10 · across 4 scored products
Best of the lineup
Variance vs the brand’s make-quality average. Outliers sit ≥ 1.5 points above or below the mean — the kind of spread worth knowing before you click buy.
Return policy
30-day returns for eligible online orders; refunds issued as Kith e-gift cards minus an $8 restocking fee; original shipping non-refundable. Hats are Final Sale and non-returnable. No exchanges offered.
Sale cadence
Kith does not run sitewide promo-code sales. Instead, it operates a permanent "Sale" / "End of Season Event" section at kith.com/collections/end-of-season-event and kith.com/collections/sale where individual SKUs are marked down (often 30-60% off on Kith in-house apparel and select third-party brands like Fear of God Essentials, New Balance, Nike, Hoka). The two predictable inflection points where the EOSS section expands meaningfully are late June/July (spring-summer clearance) and January/February (fall-winter clearance). Hyped collaborations and current-season Ronnie Fieg drops are almost always excluded. Black Friday at Kith historically means new product launches (Kith x nonnative, Kith x Disney, etc.) rather than a sitewide percentage-off event, though some seasonal markdowns get layered in. No newsletter coupon codes; first-purchase 10% off via email signup is the only consistent promo lever.
Next sale (predicted)
June 25, 2026· 5/10 confidence
Is Kith Worth It?
Kith scores 6.8/10 across four reviewed pieces, which is a polite way of saying it's fine. The collaborations carry more weight than the in-house &Kin line, and the pricing on that line asks you to pay for the brand's cultural cachet more than its construction. Worth it if you're buying a specific collab with a brand whose clothes you'd already respect on their own. Skip the &Kin basics at full price.
Across 4 reviewed pieces, Kith averages 6.8/10, with the Giorgio Armani & Kith &Kin Asymmetrical Zip Front Shirt leading at 7.1/10 and the &Kin Tech Poly Madison Jacket bringing up the rear at 6.3/10.
The sneaker-literate buyer who wants a specific collab piece and already knows what they're paying for.
Kith doesn't publicly disclose where its clothes are made, which is a real gap at these prices, particularly for the &Kin line where the construction needs to justify itself without a co-sign.
The make
The highest score in our coverage goes to the Giorgio Armani & Kith &Kin Asymmetrical Zip Front Shirt at 7.1/10, and that tells you something: Kith is at its best when a partner with genuine manufacturing credibility is in the room. The Indigo Loopback Terry Dorian Jacket at 6.9/10 and $245 is the most defensible pure &Kin piece in the group, the loopback terry construction is honest and the price is at least in the right conversation. The &Kin Tech Poly Madison Jacket at 6.3/10 and $395 is harder to defend. At that price, you're paying for the label, and the score reflects it.
The value
Kith's drop model creates urgency by design. The Monday Program conditions you to buy before you've thought it through, which is a business model, not a reason to own something. The $155 &Kin Wool Denim Dawson Bucket Hat scores 6.8/10, which is average by any measure. That's a lot of money for average. The collab pieces are a different calculation: if you want a Giorgio Armani jacket and Kith's version gives you access at a price point Armani's mainline wouldn't, the math changes. But you're still buying the collaboration, not the &Kin label.
The context
Kith built something real in New York. Ronnie Fieg's eye for partnerships is genuinely good, and the brand's ability to pull Nike, Adidas, Versace, and Armani into its orbit is not nothing. But a brand profile built on collaborations means the in-house work has to earn its place separately, and at 6.8/10 on average, it hasn't fully done that yet. If you're comparing the &Kin outerwear to what Nanamica or Monitaly makes at similar prices, the construction case for Kith gets thin fast.
Kith does not publish a factory list or manufacturing transparency page. Third-party trade data and industry sources indicate production occurs primarily in China and Peru, with Peruvian Pima cotton used for cotton basics, though Kith itself has not publicly confirmed specific factory partners. Some packaging/paper goods are documented as made in China via US import records (Panjiva). Treat factory-level claims with caution; no official sourcing disclosure exists on kith.com.
- 2011Founded by Ronnie Fieghttps://en.wikipedia.org/wiki/Kith_(brand)
Ranked by archetype overlap, editorial stance, price tier, and ethos — not just “same archetype, three random.”
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